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    RFM, Cohort 분석 기반 고객 Segment별 전략

    uyunho
    공동작성자
    2024.02.26 01:24 1,612 Views language
    comments 0

    RFM 분석으로 고객 세그멘트를 나누고, 코호트 분석으로 빈도수와 그에 대한 맞춤 전략을 제시했습니다.

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    ✅RFM과 장바구니 분석을 활용한 신규 고객의 우수 고객 전환 전략
    Competition - 이커머스 고객 세분화 분석 아이디어 경진대회
    Likes 8
    Views 1,938
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    1yr ago
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    RFM, Cohort 분석 기반 고객 Segment별 전략
    Competition - 이커머스 고객 세분화 분석 아이디어 경진대회
    Likes 26
    Views 1,612
    Comments 0
    1yr ago
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    🛍️고객 중심의 이커머스 전략: RFM 분석과 클러스터링을 통한 맞춤형 마케팅
    Competition - 이커머스 고객 세분화 분석 아이디어 경진대회
    Likes 37
    Views 3,931
    Comments 7
    1yr ago